Take laughter, add tears − the secret recipe for the most-liked Super Bowl ads

-
Take laughter, add tears − the secret recipe for the most-liked Super Bowl ads

Take laughter, add tears − the secret recipe for the most-liked Super Bowl ads. Viewers gravitate toward Super Bowl commercials that incorporate both happiness and sadness, our 2023 study shows.

On the other hand, advertisements that blend happiness and fear turn people off.

Comments

Post a Comment

Popular posts from this blog

The Emerging Ethical Dilemma of Mental Privacy in the Age of Advanced Neurotechnology

-
Image
The Emerging Ethical Dilemma of Mental Privacy in the Age of Advanced Neurotechnology The Emerging Ethical Dilemma of Mental Privacy in the Age of Advanced Neurotechnology. In an era where technological advancements are rapidly transforming our world, one of the most intriguing and potentially unsettling developments is the rise of neurotechnology. This technology, capable of probing the deepest recesses of the human mind, presents a novel challenge to the concept of mental privacy. The question arises: should we consider the establishment of new human rights to protect the sanctity of our inner thoughts?
Read more